Sometimes I think I make a really bad business owner.
I admit that I don't do all this adventure design for the money. Heck, I can't imagine anyone doing this sort of thing for the money. Unless you somehow manage to have a multi-million dollar Kickstarter campaign, it's a hard industry to make a profit in.
And sometimes that makes little sense to those outside the industry. Take my wife for instance... "why haven't you created a game and made millions yet?" It just doesn't work that way, dear. I can't just whip up a multi-million dollar game - especially a video game, which both my wife and son seem to think can be whipped up in a weekend by a 25-year programmer such as myself - and expect it to make me stinking rich.
But I think I realize the problem with this industry: we, us happy few that create, enjoy it too much. We aren't motivated by financial gain or a windfall as our products sell millions. We are motivated by the simple fact of enjoying what we do, sharing our creations with the public. I've said this many a times before: I could spend months, maybe years (I spent two years on The Opera, so I've been there) creating something... If I manage to get *one* person to enjoy it, it's all been worthwhile in my mind. With that mentality, no wonder we can't retire as soon as we'd like.
Another problem is self worth, trying to put a price on something we create. Look at my DriveThruRPG page... Comparatively speaking, my stuff is dirt cheap. Why? Because I haven't a clue how much it would actually be worth. And I have a hard time upping the price because (1) it would deny the product from getting in the hands of people, and (2) it feels like I'm price gouging. Since I don't have an accountant breathing down my neck trying to figure out how to make the next payroll, I can accept selling stuff so cheap.
So here I am, staring at the products on my DriveThryRPG page, troubled but not decimated at the fact that I haven't sold one in a month, wondering what to do with them. I want everyone on the planet to see what I've done, but it makes zero business sense to just give it away, right? Some of this stuff might not sell ever again, only to have it disappear in to obscurity. That to me is more unsettling than anything else... I don't care if I don't make a profit, but it's personally important to me that people know who I am and what I do.
At the end of last year one of the most well known sites in the RPG industry, ENWorld, was hacked and pretty much decimated. It's taken a painstaking amount of effort for those to run the site to get it back to what it once was, and they have decided to turn to the wonder of Kickstarter to fund the re-establishing of the system and creation of new tech to empower the site.
So I figured... If my products serve no purpose sitting idle on DriveThruRPG, maybe they can help someone.
So I'm happy to announce that I am now a stretch goal for the ENWorld Kickstarter. If the listing manages to reach 11K in the next 25 days, everyone who contributed $25 or more will get every single product Darklight Interactive has published so far FOR FREE.
If anyone in the community needs help, it's these guys. They have an awesome site and provide an invaluable service to the community.
In the meantime, I'll keep doing what I do. It might not be a cash cow of a hobby, but I could live with that.